2024 opens with the entry of new Sales and Marketing Director in the Reggio Emilia company which has been selecting and distributing liqueurs and spirits from all over the world in Italy for almost a decade. A new entry from which various initiatives and great development will arise.
Not even time to archive a 2023 full of events and new labels that Spirits&Colors opens 2024 in the sign of growth and development with the arrival of Gabriele Rondanthe. In fact, the new manager, well known in the world of liquor, will lead the Commercial and Marketing area of the Reggio Emilia company which since 2016 has incessantly expanded a highly refined assortment, collaborating with small producers from all over the world, managing to amaze even the most demanding palates thanks to spirits recognized for their absolute quality.
An important choice, that of Spirits&Colors which he can now boast a figure of reference for what promises to be a year full of initiatives. After all, the new Sales and Marketing Director brings with him a long experience matured in these years where he has earned himself twice the presence in the ranking among the 100 best managers selected by the economic magazine Forbes.
Not only prestigious placings, but also concrete results for Gabriele Rondani That comes from the doubling of turnover obtained by the entire company of the previous position in a handful of years, also promoting new communication formulas, between social media, videos, events that they knew be ahead of the times and revolutionize the approach to the market of numerous successful brands.
“We are determined to grow, because we are getting excellent feedback. With over 400 labels in the catalog and the arrival of Gabriele – comment Dick Ten Voorde and Massimo Maccianti, founders of Spirits&Colori – we are sure we can pursue the values of quality and tradition, but also bring originality and creativity. What has already been achieved by Gabriele Rondani speaks for itself and we are in full agreement with our mission, oriented towards research and selection of companies capable of offering a product that faithfully reflects and describes the territory of origin, arousing emotions. Because innovation is also an element that interests us, in terms of product, but also in terms of approach to the market, in the way of proposing something new in an original way, to amaze our customers, even the most sophisticated ones. We are sure that by entrusting Gabriele with the Commercial and Marketing management, he will be able to communicate with cocktail bars, wine bars, restaurants and hotels that already look to Spirits&Colori as a reliable and innovative partner".
A feeling born between the new management and the Reggio Emilia company that starts from solid foundations. In the liquor industry panorama, Spirits&Colors stands out for its constant research and experimentation, offering enthusiasts the opportunity to explore new frontiers of taste through the careful selection of superior quality spirits. A dynamic reality that allows Gabriele Rondani to move in a territory congenial to him.
“I greatly admire the enthusiasm and desire for discovery that animates Spirits&Colori. Finding myself included in a staff characterized by professionals full of energy and who I would define as taste explorers is very stimulating for those who have made this work not a simple profession, but a lifestyle. When I was asked to collaborate, I thought that my experience and resourcefulness could provide us both with great satisfaction. There is no lack of determination, as well as truly excellent products to be made known and communicated, so I have no doubt that it will be an extremely exciting challenge for me. I would also like to point out that over 140 agents work for us in Italy, supported by five sales developer managers for as many areas”.
Spirits & Colors is an Italian company based in Reggio Emilia specialized since 2016 in the selection, import and distribution throughout the country of spirits intended for cocktail bars, wine bars, hotels and restaurants. Its catalog includes a highly refined assortment, characterized by small producers of recognized quality worldwide, capable of surprising the most demanding palates with their spirits.
